[Advertisement] Success! Your LinkedIn activity is generating some legit leads. Your marketing plan is on fire. You're engaging with your network, and starting to field interest from genuine prospects. The kind you know you can help. Now what? When...
the blog
Here’s the latest from The Influencer Project Team.
10 Things To STOP Doing On LinkedIn
[Advertisment] Be honest - this is what you expected when you signed up for the LinkedIn party: Not generating the leads you’d hoped for? It probably feels more like this… If the music’s stopped, it might be that you are making some simple mistakes with your strategy...
How To Present An Offer On LinkedIn – And Not Get Accused Of Spam
Timing and presentation. Repeat those two words over and over again if you want to create more leads on LinkedIn: timing and presentation. Get either of them wrong and it’s likely you’ll get called out for spam – or at least being a real nuisance and shedding...
Optimize your LinkedIn Profile to Stand Out
Is it time to optimize your LinkedIn profile? To put it another way, are you making the most of your 7 seconds? Let's rewind. From Business Insider, "Everybody knows how important first impressions are. But not everybody knows that the 'first...
LinkedIn Profiles: The Elements You Need To Optimize That Most People Miss
Want to maximise your reach and influence on LinkedIn? Then you need to start with a fully-optimized profile. Don’t let anyone else tell you differently: there really is NO OTHER PLACE to start. The problem is that most professionals on LinkedIn optimize either none...
3 Simple Ways To Be More Active And Influential On LinkedIn
Providing you have optimised your profile and started to grow your network with quality connections, there is no reason why you shouldn’t already be interacting with more prospects than before. But how exactly? In the last post, we looked at the importance of joining...
Finding The Time To Become A Lean, Mean LinkedIn Marketing Machine
I overheard an interesting conversation the other day that may have the power to change your mindset about LinkedIn marketing. The funny thing was it had absolutely nothing to do with LinkedIn marketing. It was a personal trainer (PT) talking to someone about going to...
LinkedIn: Plays Well With Others
Disclaimer: despite the dominant presence of bears in this post, there is nothing to fear. But we take no responsibility for any cries of ‘how cute’. LinkedIn can provide all the new leads your business needs – but that’s no reason to completely abandon other more...
LinkedIn: Where Does All This Connection, Engagement & Activity Get Me?
When we tell clients that if they follow the LinkedIn strategy we outline, they can expect to get 2-3 warm leads per day, they look at us like this: We’ve come to expect this reaction. Why? Because it’s so far removed from what they are getting now. It just seems...