Here’s the latest from The Influencer Project Team.
I overheard an interesting conversation the other day that may have the power to change your mindset about LinkedIn marketing. The funny thing was it had absolutely nothing to do with LinkedIn marketing. It was a personal trainer (PT) talking to someone about going to...
Disclaimer: despite the dominant presence of bears in this post, there is nothing to fear. But we take no responsibility for any cries of ‘how cute’. LinkedIn can provide all the new leads your business needs – but that’s no reason to completely abandon other more...
When we tell clients that if they follow the LinkedIn strategy we outline, they can expect to get 2-3 warm leads per day, they look at us like this: We’ve come to expect this reaction. Why? Because it’s so far removed from what they are getting now. It just seems...
You are sitting on a gold mine. What do you do? Take the traditional approach and hope for a few grains of the precious metal: Use the available technology to increase your chances of finding more: While a great argument can be made for enjoying the experience of...
2.5 yrs ago we set about to prove that #Linkedin was a poor choice for B2B professionals to help grow their business, and how wrong were we. Today, after putting in the hard work, the countless concerns, and annoying 1 or 2 along the way, I’ve got to say that...
You’ve optimised your profile, started to grow your network, liked a few of your followers’ posts, and published a few articles on LinkedIn Pulse. Time to start selling, right? Yes – if you want your audience to head for the hills… Presumably, you’d like to grow your...
In this other post, I went through some of the basics of how to present your offer at the right time to increase the chances of positive responses. So you’ve gone ahead and followed that advice, sent a short offer, and now you sit back, arms folded and smugly await...
How many LinkedIn groups should you be active in? None? One? 10? 50? A fully-optimized profile is the first step to getting more followers and expanding your network on LinkedIn, but regular activity and engaging with followers is essential to start raising your level...
How many LinkedIn groups should you be active in? None? One? 10? 50? A fully-optimized profile is the first step to getting more followers and expanding your network on LinkedIn; but regular activity and engaging with followers is essential to start raising your level...